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What is n8n?

Written by Oskar Johnson Hägglund

n8n is an open-source workflow automation platform that lets you connect apps, APIs and AI services on a visual canvas — without being locked into a low-code-only experience. If you have used tools like Zapier or Make, the idea will feel familiar, but n8n adds the option to drop down into JavaScript or Python whenever a step needs custom logic.

What you can do with n8n

  • Build automations that move data between 500+ pre-built integrations and any service with a REST API.

  • Trigger workflows in real time from webhooks, schedules, form submissions or events from other tools.

  • Transform and enrich data with code nodes, branching, loops and error handling.

  • Add AI agents to your workflows for tasks like classification, drafting messages or summarising calls.

  • Run it your way — either as a self-hosted instance on your own infrastructure or on n8n Cloud.

Why teams use n8n with Albacross

Albacross identifies the companies visiting your website and surfaces them as leads. n8n is a great fit for taking those leads and turning them into action — for example:

  • Pushing newly identified accounts into a CRM that doesn't have a native Albacross connector.

  • Notifying a Slack or Microsoft Teams channel when a target account visits a key page.

  • Enriching a lead with extra data from another service before storing it.

  • Triggering an outbound sequence in your sales tool when buying signals appear.

The Albacross n8n node receives lead events in real time, so anything you can build in n8n can run the moment a matching company is identified.

Next steps

Ready to connect the two? Continue with Integrating with n8n.

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